Communication services for town and parish councils

Are you seeking effective ways to engage your community while ensuring transparency in spending taxpayers' money? If so, we can help.

Improving engagement between councils and the community 

Effective communication is essential for councils to keep residents informed, involved, and confident in local decision-making. Essential PR & Marketing supports town and parish councils with tailored strategies, tools, and guidance to strengthen engagement, trust and transparency.

Why choose Essential PR & Marketing?

With over 30 years of experience working with local authorities, we specialise in:

  • Simplifying complex information for residents
  • Developing targeted, actionable communication plans
  • Engaging communities across a variety of low cost communication channels
  • Providing flexible solutions that fit council budgets and resources

We work closely with council clerks and councillors to ensure every message is clear, consistent, and impactful.

Our services

Communication for one-off projects

Promoting a new project or consultation? Our fixed-price packages help councils:

  • Engage residents and stakeholders from launch to completion
  • Ensure messaging is clear, professional, and consistent
  • Maximise participation and awareness
Branding refresh 

Strengthen your council’s identity with:

  • Logo redesign and brand guidelines
  • Bespoke illustrations or graphics for newsletters, websites, and social media
  • Consistent visual identity that reflects your community
Annual communication strategy

Maximise the impact of your council communication and achieve recognition from residents for your work.Choose from:

  1. A communication strategy and comprehensive plan tailored to your council, ready to implement independently or with our support.
  2. Collaborative strategy building workshops. Involve councillors in creating your communication strategy with these guided sessions run by our local government communication experts.
Digital marketing

Reach the right audiences online with:

  • Social media strategy and management
  • Electronic newsletters
  • Targeted campaigns to increase engagement and visibility
PR and crisis support

When challenges arise, we provide calm, professional guidance to protect your council’s reputation and maintain trust.

Resources & Support

We also offer downloadable guides, templates, and case studies to help councils:

  • Improve resident engagement
  • Communicate projects effectively
  • Deliver measurable results

Get in touch

Keep your council connected, informed, and trusted. Contact Essential PR & Marketing today to discuss tailored communication solutions designed for Surrey and Hampshire town and parish councils.

Resources

Where to start when building a social media presence

Where to start when building a social media presence

A charity’s guide to getting started on social media including deciding which channel to be on, how often to post, and what kind of content to post.

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How to get the most out of social media for your charity

How to get the most out of social media for your charity

Tips and hints about how to make social media work for your charity.

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Ten top tips for writing press releases

Ten top tips for writing press releases

If you are a Hampshire charity or an organisation wanting to reach a local audience, issuing regular press releases can be a very effective way to reach…

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Engage with your stakeholders

Build mutual support and understanding, grow relationships and trust.

Make change happen